Top 14 Advantages of Partnerships
According to research, the partnership channel can help you expand 2X faster.*
But did you know a partnership program does even more?
There were a few surprises when 400+ partnership professionals were surveyed about the benefits their programs offered.
Some of the benefits were astonishing, while others were well-known.
Discover the top 14 advantages of forming a partnership.
Increase Revenue
55%
Increase Brand Awareness
50%
Increase Revenue
55%
Improve Customer Retention
42%
Higher Market Share
37%
Increased Conversion Rates
35%
Increased Customer Advocacy
34%
Improved Product Ratings
32%
Increased Customer Life Time Value
32%
Improved Satisfaction of Internal Partnership Program Staff
32%
Gained Insight Into Partner Generated Content
29%
Higher Share of Wallet
29%
Increased Cross -sell / Upsell Oppurtunity
29%
Improved Productivity of Internal Partnership Program Staff
22%
N / A We have not seen any benefits
0%
Find out more about how partnership leaders are getting results
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Smooth the partnership journey by learning from high-maturity companies